Brian Wagner / marketing leadership + practical AI

    Clear thinking.Marketing that moves.

    I pair marketing leadership with hands-on AI building—turning strategy into useful tools, repeatable workflows, and ideas I share through Fuel & Focus.

    Read Fuel & Focus Explore AI skills
    Brian Wagner

    Currently Vice President of Marketing at WRS Group.

    Working across brand strategy, demand generation, and practical AI.

    01 / Fuel & Focus

    Make better marketing decisions, put AI to useful work, and protect time for what matters.

    Fuel & Focus shares practical workflows, lessons from marketing leadership, and experiments worth examining—with a point of view on what deserves your attention.

    Join nearly 100 readers of Fuel & Focus.

    Read a recent issue

    02 / Practical AI

    Make AI useful, not mysterious.

    01

    Positioning Basics

    Clarify category, alternatives, value, and messaging before you ask AI to make more noise.

    02

    Voice Extractor

    Turn real writing samples into a voice specification that gives drafts somewhere honest to start.

    03

    Homepage Audit

    A fast pass over clarity, proof, objections, and CTA structure—with edits you can ship today.

    03 / Experience

    Selected leadership experience

    View selected experience

    WRS GROUP / CURRENT ROLE

    Building the marketing function.

    Establishing CRM automation, lead capture, analytics, acquisition campaigns, and sales enablement across a portfolio of orthopedic care and recovery businesses.

    Current role

    DULY HEALTH AND CARE

    Bringing a new healthcare brand to life.

    Helped develop the rebrand and led cross-functional implementation across organizational systems, people, and patient touchpoints.

    View case study

    04 / About

    A commercial marketer who likes clear systems.

    My primary focus is my role at WRS Group. I welcome conversations about marketing leadership, speaking, and independent product ideas.

    Get in touch